Here at CCSL we can improve your web
engine exposure
using our SEO services.
Research has shown that
for most users a search engine is the first port of call
when looking for a product or service and Google
currently leads the field in total search traffic. Our
Search Engine optimisation service is targeted towards
Google's Spidering but will also function just as well
for any of the other top engines.
SEO or search engine optimisation to
give it its full name is the systematic process of
optimisation using information on how web
engines like Google or Yahoo look at your website and
the pages in it and improving your site design to allow
them to index your site correctly and to draw or increase traffic to
your web site.
SEO
involves processes to boost your rankings within web engines
by making small changes to site code.
For example there are several simple rules that any site
should follow if they hope to have good results from
users searches.
1. - Search engines only see text not
images. Don't go for a fully flash powered site and make
sure your headings are text not graphics and make sure
you have lots of relevant text for the engines to index.
CCSL's web experts will examine your pages to find what
optimisation changes are required to boost your pages
position in the
top web engines
2. Links to your site from other well
ranked sites are very important. A very important part
of our web site optimisation service is to locate high
value sites and directories to improve your sites Google
page rank. It is your sites page rank that determines
its position on the natural site search. The more high
value links your site has the better it will rank over
other sites with similar content.
We offer two main
packages to help your search results improve.
1.
Site optimisation for
search engine ranking -
CCSL will look at the
content, design, layout and keywords used on your site and
recommend changes to be made to allow search engines
index your site more efficiently. After the site has
been optimised, resubmission to all the top search
engines and directories is carried out
2. Managed online campaign
- This includes all the features of option 1 and adds
the following. Analytics to show website traffic,
source, location, and pages visited. This allows You to
see which parts of your site are most used and to adjust
your advertising and keywords accordingly. A managed
online Google Adwords campaign, a proven way to improve
the hit rate on your site with a per day budget set by
you and weekly reports on visitors to your site along
with any changes recommended.
When the leading web engines crawl the
World Wide Web, they're spidering more than 15 billion
documents. That number grows nearly seven million pages
per day.
Major web engines attract more distinct visitors than
almost any other Web site. Yahoo! alone boasts 65
million registered users! Additional research shows that
81% of Internet users rely on web engines and
directories to find the information they need. (source:
Forrester Research Inc.) A website's web engine
ranking determines its share of this traffic.
Our Web support service provides
detailed analysis of your existing website using Google
analytics and will
produce extensive reporting showing your current web
engine ranking and recommend optimisation changes if required to
improve your web engine exposure. All clients have the
option of accessing this information at any time to get
a real-time picture of who is visiting their site.
Analytics provides a huge amount of
information and is by far the best of the traffic
tracking services currently available it gives keyword
and geographical tracking information allowing the
mapping of search engine traffic to town level and to
improve targeting of campaigns.
Download an Excellent free PDF
introduction to
Traffic analysis here
[Click
Here]
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